The freshest nursingwear on the planet

about us

Welcome to Milk!
We design fresh, modern clothing for nursing moms and sell chic nursing accessories as well. Our brand is truly unique. What sets Milk apart is our sense of fashion and style, and our commitment to supporting all moms through breastfeeding and motherhood.
I am the founder of Milk and the mother of four beautiful breastfed children.
My inspiration for Milk came after the birth of my first daughter in 1997. Early on I was introduced to the concept of nursingwear. While I loved the discretion and ease that nursing clothing provided, I did not love the dowdy styling. I wanted to feel attractive and fashionable and believed my clothing should reflect that.
So in June 2000, armed with entrepreneurial spirit, my MBA, experience as a Bloomingdale's buyer and a Marketing Manager, I realized my vision by launching a company called Expressiva Nursingwear. After seven successful years of running that company I sold it and created Milk Nursingwear, truly the freshest nursingwear on the planet!  We have thousands of happy customers the world over.  Click here to see pictures customers have sent us wearing their Milk fashions! 

What sets Milk apart is:
  • Excellent customer service. We are here to serve you. We offer fast shipping, easy returns and exchanges, and personal service by email and phone.
  • Fresh, modern styles. We design clothing that is so stylish and flattering, you'd want to wear it even if you weren't nursing!
  • We support moms. As moms ourselves, we know the joys and challenges that motherhood brings. We offer non-judgmental support for your feeding decisions, parenting decisions, lifestyles, and child-rearing practices. We support your efforts to breastfeed by making it easier and more fashionable for you to do so.
  • Our support of female entrepreneurs. As a second-time entrepreneur, I love hearing about new businesses and helping women who are getting started. To this end, we will be showcasing new products on our site and blog to help new companies gain exposure. Email me if you have a product to suggest.
  • A commitment to responsible and ethical business practices. We treat our employees and vendors fairly and with respect. Honesty and integrity guide our business decisions and interactions. 

Milk is available at boutiques worldwide.  Click here to see where Milk is sold.   I hope that Milk enables you to breastfeed your children more easily and helps you enjoy being out in the world with your nurslings. Contact me anytime at
Enjoy shopping our online collection!
Elisa Minsk Hartstein
President and Founder
Milk Nursingwear