Milk Nursingwear Entrepreneur Spotlight

February 26th, 2015

We at Milk Nursingwear love hearing about new businesses started by female entrepreneurs.  Establishing and operating your own business is a challenge – combine that with raising a family and you have quite an undertaking.cozy gozy collage

We are highlighting Michele Ostahowski and her business, Cozy Gozy® Travel Capes. Michele is a mother to 3 children – Harper (4), Hudson (2), and Ledger (1-month) and wife to Brandon.  The Ostahowski family is from Midland, Michigan.

PrintWere you working before becoming a mother? If so, what is your background?

MilkI am an ER Registered Nurse and worked in a busy trauma center before becoming a stay at home mom. Working 12-hour midnight shifts without breaks is easier than persuading toddlers to eat their dinner.

PrintPlease tell us about Cozy Gozy® Travel Capes and how they work.

MilkCozy Gozy® Travel Capes are a safe, convenient and cute alternative to the bulky winter coats in car seats.  Our capes are made of high quality double layered fleece that lay over the child in the car seat and do not interfere with the safety harness. Once outside of the car, the cape wraps around the child and secures in back for easy walking – or pre-walkers can be easily carried while wrapped in the cape. Cozy Gozy® Travel Capes are not only safe to use in car seats but our cute prints get a lot of attention.

PrintHow did you come up with the idea of the Cozy Gozy® Travel Capes? Did it filled a need?

MilkAs a first time mom, I paid close attention to child safety recommendations, especially the risk of heavy coats in the car seats. There weren’t many other options available, and I dreaded the idea of taking my daughter’s coat off every time I buckled her into her seat. I created a customized car seat cape for my daughter so her hands were free to hold onto her toys while I easily wrapped her up for the cold Michigan weather. Once in the car seat, I throw the back of the cape over the back of the car seat and safely buckle the harness so I’m reassured nothing is interfering with the straps. Originally I had the cape just wrap around the child to easily carry them but I later attached Velcro so the child could also walk with the cape on as well. Cozy Gozy® Travel Capes definitely supports the car seat manufacturers recommendations for properly fitting harness straps and safety in the event of an accident.

PrintWhat made you want to start your own business?  Is this something you had always wanted to do and just needed the idea?

MilkI have always wanted to be a mom, not necessarily a business owner. Immediately after making the  cape for my daughter, we had an overwhelming response from moms stopping us in public asking us where we got our cute cape. As I began to explain it’s implications as a car seat cape, I realized a majority of people were not well educated on car seat safety. People were intrigued and I felt an obligation to help education other moms.

PrintHow do you juggle motherhood and entrepreneurship?

MilkDoing simple every day tasks with kids can be tough, and starting a business with young children can be especially challenging. I’ve learned to multitask and take advantage of every free nap time minute. I’ve also found creative ways to allow them to ‘help’ Mommy (and some times a little bribery to get me through an important phone call ;)) More importantly, having a supportive and encouraging husband is indispensable.

PrintWhat has been the biggest challenge you have faced?

MilkThe biggest challenge so far has been making a high quality, American-made product that is also affordable. Business expenses add up quickly, but car seat safety is so important we would like everyone to be able to purchase a Cozy Gozy® Travel Cape. We are proud supporters of “Made in USA” and we refuse to compromise the quality of our product.

PrintDo you have any advice for future mom entrepreneurs?

MilkBelieve in your passion and don’t get discouraged. I recall at least three occasions that seemed impossible to continue in our business adventure. My husband and I would spend days coming up with new plans to overcome each obstacle and they actually ended up making our product even better. “Nothing in the world is worth having or worth doing unless it means effort, pain, difficulty” -Theodore Roosevelt

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Milk Nursingwear’s Love Notes

February 20th, 2015

Thank you for your rave reviews, feedback, and comments about Milk Nursingwear during our Share the Love Valentine’s Day giveaway. We took each of your entries to heart and love hearing how our stylish nursing designs make a difference to you and your nursling.  We also enjoyed seeing the beautiful faces of our Milk Nursingwear customers.  Now, we want to share the love with you!

Here is a sampling of the submissions and photos we received.  Read why nursing moms love Milk Nursingwear!

I love Milk Nursingwear because…of the fabulous quality and styling of the nursing clothing and their outstanding customer service. I have nursed three babies (including twins!) with Milk. Joanna 

I love Milk Nursingwear because…they have super cute clothing with an inventive way of keeping feeding discreet! Charlene

I love Milk Nursingwear because…I feel comfortable and confident in their clothing all day long! Laura

I love Milk Nursingwear because…it makes breastfeeding feel normal, easy, and beautiful! ~ Lauren

I love Milk Nursingwear because…it is affordable and stylish! It let’s me feel comfortable and beautiful while doing something awesome! ~ Flower

I love Milk Nursingwear because…the tops allow me to nurse discreetly without pulling my shirt above my belly.  ~ Amy

I love Milk Nursingwear because…I N.I.P. [nurse in public] and I love when people finally notice what I’m doing. They are always blown away by how cool my shirts are! ~ Heather

 Thank you for sharing your love for Milk Nursingwear fashionable nursing tops and nursing dresses!

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Milk Nursingwear’s “Share the Love” giveaway winners are…

February 16th, 2015

Happy Valentine’s Day from Milk Nursingwear!

Thank you for your submissions to our Share the Love Valentine’s Day giveaway. We’ve enjoyed hearing why you love Milk Nursingwear and seeing the beautiful pictures of you in Milk Nursingwear nursing tops and nursing dresses!

The winners of a $100 Milk Nursingwear gift card are…

Janine Schmedding Bartley10689464_10102086960082364_8462946760309437489_n

“I love Milk Nursingwear because…most people don’t realize they are nursing shirts and dresses. The shirts are not frumpy. Love it! It makes it easy to nurse my littles when I’m babywearing!”


Lauren Iwen10991303_10205559488847640_1217984180254032619_n

“I love Milk Nursingwear because…I wore the radiant nursing dress to my sister’s wedding so I could nurse while I mingled. Success!”


Tristan Cromer Muse10710440_820532684685501_7461795387774561127_o

“I love Milk Nursingwear because…they offer clothing of the same style that I wear when I’m not nursing, but they offer the functionality that I need when I am nursing! FINALLY, nursingwear that’s actually flattering to the figure I’ve worked so hard to get back!”

Thanks again for Sharing the Love!

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What Gift Would you Love to Get for Valentine’s Day?

February 12th, 2015

Milk Nursingwear hopes you enjoy your Valentine’s Day.

stl logo

Remember, there is still one day left to enter our Share the Love contest.  Click here for details on how three lucky winners will each win a $100 Milk Nursingwear gift card to shop our selection of stylish nursing tops and dresses.


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Milk Nursingwear February Style Guide

February 5th, 2015



Looks we LOVE for February…

gray stripe three quarter sleeve nursing top by Milk NursingwearMilk Nursingwear’s Gray stripe 3/4 sleeve nursing top is a great neutral to layer under your Valentine accessories. Simply lift the empire layer of this versatile nursing top for discreet breastfeeding. Get into the Valentine’s spirit by adding a red, down vest and red, patent-leather flats. Don’t forget your heart – but keep it simple with this cool black corded necklace with two heart pendants and a heart-adorned tote.

cowl neck nursing top by milk nursingwearColored skinny jeans make it easy to add a burst of color to any outfit. Milk’s Black Cowl Neck top is a must-have basic to go with any inspiration you may have. Pull the cowl-neck down for nursing access on either side. Our classic nursing top is shown here with a bold combination of golden-yellow jeans and a royal blue bag. Add a few black accessories to tie this look together.

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$100 Milk Nursingwear Valentine’s Day Giveaway

January 27th, 2015

stl logoIt’s time for our annual Valentine’s Day Giveaway 

Three lucky winners will each win a $100 Milk Nursingwear gift card to shop our selection of stylish nursing tops and dresses.

It’s easy to enter – here’s how:

Simply complete the following sentence:

“I love Milk Nursingwear because…” and post it on our Facebook page by Friday, February 13, 2015, at noon EST. We will count this as one entry. To earn two additional entries, post a picture of yourself wearing a Milk Nursingwear garment on our Facebook page. It can be a photo of you by yourself, with a loved one, dressed up for a night out, or lounging at home – you get the idea! 

Three winners will be drawn at random and announced on our Facebook page on Monday, February 16, 2015. Winners will be notified directly via Facebook. 

We look forward to hearing from you. Thanks for Sharing the Love this Valentine’s Day! 


  • Each participant can earn up to three entries in the giveaway. One for posting a contest submission on Milk Nursingwear’s Facebook page, and two additional entries for posting their picture wearing Milk Nursingwear on Milk Nursingwear’s Facebook page.
  • Entries must be posted by Friday, February 13, 2015, at noon EST.
  • Three winners will be drawn at random and notified on Facebook on February 16, 2015. They will also be announced on our freshmilk blog.
  • By entering this drawing, you agree to let us use your submission and/or photo on Milk Nursingwear’s website, freshmilk blog, Pinterest, Twitter, Instagram and Facebook pages (first name only).
  • All entrants release Facebook from any connection with this contest. This contest is in no way sponsored, endorsed or administered by, or associated with Facebook.


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The Art of Shopping for a Nursing Bra

January 21st, 2015

As your pregnancy progresses, your breasts become larger and heavier, and proper support becomes even more important. Towards your third trimester, and sometimes sooner, you will need to move from your regular bra to a Maternity or a Maternity and Nursing bra, which is designed and constructed to offer the added support needed.bra

How is a nursing bra different from a maternity bra?

The difference between a nursing bra and a maternity bra is the ease of access to the breast for feeding. Most breastfeeding moms consider a nursing bra a necessity. Each cup can be dropped down or pulled aside to nurse. Purchasing a nursing bra during pregnancy is wise since it performs double duty – acting as a supportive bra during pregnancy and then functioning for convenient breastfeeding access once the baby is born.

When should I buy a nursing bra?

The right time to purchase a nursing bra for breastfeeding is around the 36th week of pregnancy to ensure a good fit once your milk comes in after birth. Many women choose to be professionally fitted for their first nursing bra. Do not be tempted to purchase a bra with “room to grow,” so that you do not need to purchase a larger bra later. A bra that is too big will not provide you with the support you need. It is important to wear a bra that fits even if you may need to purchase more at a later date. Remember, some bras are sized to fit a range of cup sizes.

What kind of nursing bra should I choose?

Majamas easy bra toffee ZOOMYou will most likely need more than one type of nursing bra, and this is not as complicated as it may seem. Nursing bras can be divided into four categories:

  • sleep bras – These bras provide extra support, as well as a place for nursing pads, while sleeping. They make night feedings much easier by allowing easy access for breastfeeding. They are typically pull aside as opposed to drop down cups.
  • daytime underwire nursing bras – Larger busted women may prefer the added support of an underwire style. Some lactation professionals discourage underwire nursing bras for concern that they can interfere with milk production or contribute to mastitis or plugged ducts. If the underwires press on the milk ducts, they can interfere with your milk flow. Other lactation professionals believe underwire nursing bras are fine. Please, check with your lactation consultant to see what she advises.
  • daytime softcup bras – Softcup bras have no underwire. Some softcup bras are molded, meaning they have light padding. This may help give a smoother look under closer cut tops and dresses.
  • exercise bras - These bras are designed for extra support while exercising. Non-nursing workout bras are particularly difficult to nurse in so a exercise bra is helpful.  Some are constructed for lower impact workouts and others for high impact. Make sure that you know what you are getting.

How do I determine my size?B1470 zoom black dot

There are many ways of selecting your bra size, and it’s actually more of an art than a science. Whichever style you choose, proper fit is the key to comfort. Besides being uncomfortable, a bra that fits poorly may put pressure on your milk ducts, which can cause them to get plugged and lead to inflammation in the breast. Click here for our recommendation on how to measure yourself.

Tips to remember:

  • Purchase at least 3 bras: one to wear, one to have ready, and one to wash.
  • Look for a bra that provides easy, one-handed access with lots of support.
  • The band should fit on the last hook when you buy your first nursing bra. After birth, once engorgement subsides, you will get smaller and this will allow you to adjust the band tighter as needed.
  • While nursing, your breasts will fill with milk and empty throughout the day. Look for a bra with spandex to allow for these changes.
  • Don’t forget to purchase nursing pads. Women who breastfeed often need a pad in their bra to prevent leaking.  B175 zoom pink

Remember, nursing bras have come a long way in terms of style. They are no longer boring and only solid white, you can find a variety of designs and colors. Click here for the Milk Nursingwear full line of nursing bras.

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Milk Nursingwear featured on Moms TV

January 15th, 2015

Moms TV recently highlighted Milk Nursingwear in their latest Maternity Wear Must-Haves feature video

“Flaunt your bump! Magazine host, Nadine Bubeck, shares 8 fashionable trends perfect for the pregnant mom-to-be; all comfortable, practical, and stylish!”


The two Milk Nursingwear items featured in the video are the Sleeveless babydoll nursing top in Spring Green and the Bamboo braided maternity and nursing nightgown in Purple.  You can find these nursing products and more on the Milk Nursingwear website at

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Milk Nursingwear a Finalist for “Most Fashionable Nursing Tops” Award

January 12th, 2015

Milk Nursingwear a Finalist in the 2015 Cribsie Awards “Most Flattering Nursing Tops” Category!

2014 Cribsie Awards

Milk Nursingwear is flattered to have been selected from thousands of nominations as a finalist in the The Cribsie Awards “Most Flattering Nursing Tops” category!

One of the definitive awards in the parenting industry, the Cribsie Awards recognize the best products, services, and websites for babies and parents. YOU, the customer, vote for the winners! Milk has been recognized for our stylish and chic nursing tops.

Click below to make your voice heard and VOTE in this year’s Cribsie Awards!

To vote for your pick for “Most Flattering Nursing tops” click on the link below, and then select the category called “Fashion.” The third item within fashion is “Most Flattering Nursing Tops.”

Voting is open NOW through January 30!

Click here to cast your vote for Milk Nursingwear.2014 Cribsie Awards

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Milk Nursingwear January Style Guide

January 8th, 2015


It’s 2015 and time to begin a new year of styling from Milk Nursingwear

Empire Scoop neck nursing top MilkStay comfy, yet warm in our long sleeve Empire scoop neck nursing top in pumpkin color. Nursing openings are easily accessed by lifting the empire seam of this stylish nursing top. This clean, casual look includes dark wash boot cut jeans, studded clogs, and a fabulous leather diaper bag. Keep warm with a chocolate brown, velvet/sherpa jacket and knit beanie.

side shirred nursing top milkMilk Nursingwear’s Side-shirred crossover nursing dress in navy is a classic addition to your wardrobe. Simply move aside wrap front to access nursing openings in this flattering nursing dress. The tie-waist coat will keep you warm and fashionable, while nude pumps make for a long, lean look. Don’t forget to accessorize – scarves can brighten any outfit – and the watch and ring bring a big, bold statement to this ensemble.

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